ACPM’s robust outreach initiatives, including the Ambassador Program and the This is Preventive Medicine awareness campaign, continued to leverage preventive medicine expertise to reach healthcare thought leaders, policymakers and the public — earning more than 4,000 media placements and 1.37 billion impressions to date. ACPM helped educate the nation on the nature and importance of preventive medicine through various outlets, including presentations and social media. Members also served as experts in prominent media outlets such as The Wall Street Journal, CNN, Fox News Digital, Scripps News, WebMD, Chief Healthcare Executive, NPR, Verywell Health, and more.
Efforts to expand the College's visibility led to an 8% growth in followers across ACPM social media channels and a 24% increase in engagement from 2023. In addition, after much backend work, the College rose to the top as the number one search result on Google when searching “preventive medicine.”